This TVC concept is made for raising awareness regarding special children/disabled persons/neglected persons of the society and asking the audience to give them respect, help them and teach them to care such special people in life. This TVC concept is also asking for cash donations and can be used on social media, websites and all other digital platforms. You can also search fundraising proposal here.
TVC Concept for Fundraising Video Production
There should be two groups of kids of same age
- Normal kids
- Special kids
They are playing in playground and all of a sudden they see special kids and without knowing them, start bashing them like go away from here.
Parents of normal kids come forward and ask them to apologize and shake hands with special kids while giving information about “special kids” to their children.
Now to develop sense of empathy and love towards “special kids” Parents bring their children with them to Rising Sun Institute.
They come inside and sit in office and give money to the spokesperson showing that teaching their children that “They deserve love same as you do and to show your love towards them, give funds and help them”
Kids are playing with special kids and giving them gifts in the end.
Request letter to super store, super market or mall for inquiring advertising rates and advertising mediums and suggestions that how we can advertise to attract customers at large.
Sample Letter for Advertisement Request
Dear Ahmad ,
Thank you very much for sparing your time and meeting with us. As discussed I am writing to request for planning a campaign for Rising Star within the Packages Mall.
Packages Foundation have strong relationship with Rising Star and supporting us since long. Our main head office is just behind the packages mall in XX, DHA, Lahore. We hope to continue this relationship for enriching business opportunities.
We are approaching you to design a promotional campaign for Rising Star within the mall on discounted rates. And we wish to utilize the following mediums available in the mall during May and June 2018.
- TVC on LED Screens
- Advertisements in Parking Area
- Promotional Stalls
Looking for your support and plan to launch this promotional activity successfully. Your suggestions in this regard are highly welcome as you know all of your promotional mediums very well.
I also request you and your team to visit our main head office for any further business opportunities we can launch in near future.
Manager Resource Development
Sample request letter to advertising agency asking for a proposal for your marketing campaign, production of TVC, radio advertisement and social media campaigns.
To Whom It May Concern
Subject: TVC and Radio Advertisement Proposal Required:
Marketing Department is looking for a Professional Marketing agency for production of TVC for Fundraising and Awareness of our brands. This TVC will be our introduction as well as awareness about services and work we are doing.
TVC of 15 seconds, 20 seconds, 60 seconds, with voice and without voice for outdoor digital screens, Digital streamers and social media. Radio Ad is also required.
TVC and all campaign mediums shall introduce the our organization, ITS Services with success story, its Importance, Donation Appeal and Call to action for donation.
Further we will also be looking for Designing/Art work for the whole fundraising campaign including Printed billboards, road streamers, newspaper ad, brochure, standees.